I visited the “Luxury Escapism: Oddly Satisfying Spa” in Brooklyn that promised a relaxing, detoxing experience with the help of ASMR triggers and immersive art and technology.
I didn’t know what to expect, but as an ASMR enthusiast, I was hoping to achieve some “brain tingles” from whatever was in store for me in the virtual reality-infused “treatments.”
Inside the spa, I was greeted with stations that reminded me of a cross between a children’s museum and an alien spaceship. The experience was totally unique, and at times pretty relaxing – for me, at least.
For an experience that costs $40 for two hours, and could better be described as an immersive art installation as opposed to a spa, I’d recommend it. But if you’re looking for a massage, it isn’t for you.
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Not only did I not know what to expect from Luxury Escapism: The Oddly Satisfying Spa, but I walked right past its unassuming front door in the Dumbo neighborhood of Brooklyn. The spa, which is reminiscent of a pop-up museum exhibit, is housed in a dim, warmly lit basement down a set of stairs.
I visited the spa after I heard about its immersive technology and use of ASMR (autonomous sensory meridian response) triggers. As an ASMR enthusiast myself, I knew I had to see whether an in-person intentional ASMR experience could provide the relaxing “brain tingles” that the YouTube subgenre conjures up for listeners.
Inside, I found a heavy emphasis on sensory stimulation, with hands-on “treatments” for sight, smell, touch, hearing, and taste that made me feel like I was onboard an alien spaceship. It certainly wasn’t like any other spa you can book an appointment at in Brooklyn, and for a two-hour stay in the technicolor playground, it costs $40.
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Source:: Business Insider