Original Redhead launches crowdfunding campaign for hot sauce business

Chef Stuart Whyte of Original Redhead Condiments is looking to punch up his hot sauce deliverables with a cash infusion from the public.

Whyte, who sells his wares from a booth Thursday evenings at the 124 Grand Market (124 Street and 108 Avenue), launched his own line of condiments (including mustards, salsas and lots of pepper-based hot stuff) a couple of years back. Now he wants to expand his operation with a focus on the creation of more original products, including fermented products, and more environmentally friendly ways of packaging them.

Whyte hopes to raise $15,000 with a crowdfunding campaign spearheaded by Alberta Treasury Branch’s Boostr program. He’s offering a variety of incentives for contributing, such as his delicious spice rub (a key component of the barbecue season and a mere $18) or a box of his original sauces, including such favourites as Habanero Tarragon Sauce, Jalapeno Leek Sauce and Hopped Honey Mustard, for $50. You can also purchase a healthy fermentation cooking class or a fabulous barbecue party for six ($200 and $800 respectively).

The campaign runs until June 26 atbboostr.ca.


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Source:: Edmonton Journal

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