Charged up in Fremont over speedy food deliveries on bikes


A Fremont electric bike and scooter company is teaming up with DoorDash in an experimental venture to reduce vehicle emissions while speeding up on-demand food deliveries.

GenZe, based in Fremont’s Innovation District about a mile south of the Tesla factory in Warm Springs, produces a bike that can travel as far as 18 miles propelled by an electric throttle.

DoorDash, founded in Palo Alto and headquartered in San Francisco, will provide GenZe bikes to “dashers” who don’t have cars or prefer bikes over scooters when delivering food.

DoorDash said the bikes will allow dashers to avoid the hassle and time of having to find parking in crowded metro areas where it plans to debut the pilot program, including San Francisco, Los Angeles, Washington D.C. and Vancouver.

For the experiment, dashers can use one of the bikes free for a little over a month. Usman Cheema from DoorDash said in an interview this week that if the program gets expanded beyond the initial cities, the bikes will be available on a day-by-day basis.

From a dasher’s perspective, time is money, Cheema said. “The more dashes they can complete in a given day or a given shift, the more they’re able to take home.”

Cheema said DoorDash has seen that bikes and scooters tend to be more efficient in getting food from point A to B. The company hopes adding the electric boost will increase efficiency even more, resulting in more money for dashers and faster food delivery for customers.

Tom Valasek, GenZe’s chief marketing officer, said the location in Fremont’s Innovation District has been helpful, especially since the Warm Springs BART station opened, making it easier to bring in employees.

Fremont has tried to attract cleantech and biotech firms as well as hardware and software tech companies to the roughly 850-acre area in its south end, where thousands of …read more

Source:: The Mercury News

Leave a Reply

Your email address will not be published. Required fields are marked *